As a small business owner, you know that you need to have marketing, but when you are just starting out, you may not have the budget for a huge campaign. That’s alright, because there is actually a lot you can do for your marketing on a limited budget. It’s all about...
It has often been said that you have one chance at a great first impression. When meeting with a prospective client, you are pitching your character and your company as an option for doing business with, in the future. Your first impression is critical to attracting...
Creating your own startup can be a wonderful opportunity. However, it’s also very tricky to get started if you don’t have any experience. The best thing you can do for yourself is become aware of common mistakes for a startup, so you don’t make the same ones! Be...
Bespoke is giving your product a unique personality. It is tailoring your brand and connecting to your unique clients. Your bespoke marketing strategy will help you stand out in the market. It will help you to target your unique client, consistently bring them what...
So you want to be an entrepreneur! The fact is, whether you’ve already started a business or are preparing to, this line of work requires you to develop a large variety of skills. Entrepreneurs can’t just be good marketers or product developers–they should be...
Starting a company is an exciting thing that comes with many opportunities and benefits for you as a person and as an entrepreneur. Unfortunately, all of those benefits come along with some pretty big expenses, and that can be intimidating and frustrating for many...
